POSSIBILITIES TO IMPROVE THE MARKETING MANAGEMENT OF HUNTING FUNDS
Abstract
In order to improve the marketing management, it is necessary for any hunting fund to develop a management plan for the marketing of hunting tourism, which includes training activities for communities within the perimeter of hunting funds, a respectful relationship for the fauna and flora of habitats and a database showing the prices of the hunt products offered but also a system of auctions to replace the arbitrary determination of visiting/hunting prices, a higher level of technical support in organizing the hunt with residents and non-residents and a template including the contribution to the effort to conserve habitats and species of hunting interest. Improving the marketing management in hunting tourism, involved determining the main hunting activities carried out on researched hunting funds, in order to develop new hunting activities/services more environmentally friendly, to improve marketing management by implementing new sustainable hunting products and coordinating hunting marketing training programs.
Keywords
Full Text:
PDFReferences
ALECU I.N., CONSTANTIN M., 2006, Agroturism și marketing agroturistic, Editura Ceres
ALEKHINA MARGARITA, 2015, Hunting Tourism in Finland: Service Product Development for the Russian Market. BSc Thesis. Kerava: Laurea University of Applied Sciences
BALAURE V., CĂTOIU I., VEGHEȘ C., 2005, Marketing turistic, Editura Uranus
BAȘKAYA Ș., BAȘKAYA E., ARPACI A., 2012, Relationship Between Forest Protection and Hunting Tourism in Turkey. African Journal of Agricultural Research, 7(42), pp.5637-5643
BALDUS R.D., 2008, Wildlife: Can It Pay Its Way or Must It Be Subsidised? In R. D. Baldus, G. R. Damm, K..U. Wollscheid (eds.), Best Practices in Sustainable Hunting-A Guide to Best Practices from Around the World (12-16). Budapest: International Council for Game and Wildlife Conservation
CAMPBELL M., 2008, Communicating for Wildlife Management or Hunting Tourism: The Case of the Manitoba Spring Bear Hunt. In B. Lovelock (ed.), Tourism and the Consumption of Wildlife: Hunting, Shooting and Sport Fishing (213-226). London & New York, NY: Routledge
CHILD B., WEAVER C., 2006, Marketing Hunting and Tourism Joint Ventures in Community Areas. Participatory Learning and Action, 55, pp. 37-44
DELGADO MARTIN M.L., GALLEGO-RENGIFO I.J., 2020, Hunting Tourism as a Possible Development Tool in Protected Areas of Extremadura, Spain, Land, 9(3), 86
GROZĂVESCU T., 2017, Mixtul de marketing revizuit: ce ar trebui să facă marketerii în 2020; https://smarters.ro/grow/mixul-de-marketing/. Accesat la 9 septembrie 2020
KAGERVALL A., 2014, On the Conditions for Developing Hunting and Fishing Tourism in Sweden. Doctoral Thesis. Umeå: Swedish University of Agricultural Sciences
MARIN DIANA, 2015, Consumer Profile Of Hunting Tourism, Scientific Papers A nimal Science and Biotechnology, 48(2), pp.191-194
MATILAINEN ANNE. (ed.), 2007, Sustainable Hunting Tourism – Business Opportunity in Northern Areas? Overview of Hunting and Hunting Tourism in Four Northern Countries: Finland, Sweden, Iceland and Canada. Helsinki: University of Helsinki
MILOJICA V., DRPIĆ D., NAKOVSKI D., 2014, Developing Hunting Tourism – A New Perspective of Achieving Competitiveness of Rural Croatia. Economy of Eastern Croatia Yesterday, Today, Tomorrow, 3, Osijek: Josip Juraj Strossmayer University, pp.107-121
PETROMAN CORNELIA, TĂUT I.F., RISTEA I., ADAMOV TABITA,VĂDUVA LOREDANA, PETROMAN I., 2019, The typology of national and international tourism destination, Lucrări Științifice Management Agricol Seria I, Vol.21(1)
PETROMAN I., MARIN DIANA, PETROMAN CORNELIA, 2015, Bazele turismului,EdituraEurostampa, Timișoara
PRENTOVIĆ R., ŽIVKOVIĆ B.,CVIJANOVIĆ D., 2016, Hunting Tourism in the Function of Rural Development of Homolje. Economics of Agriculture, 1, pp.71-78
RISTEA I., TRICA ANA GINA, TĂUT I.F., MARIN DIANA, PETROMAN CORNELIA, PETROMAN I., 2018, Agrotourism education instrument for faculty students of different profiles, Lucrări Științifice Management Agricol, Seria I, Vol.20(3)
TĂUT I.F., PETROMAN CORNELIA, MARIN DIANA, VĂDUVA LOREDANA, PETROMAN I., 2018, Perfection measures of marketings management in hunting tourism, Lucrări Științifice, Management Agricol, Seria I, Vol.20(3)
TĂUT I.F., PETROMAN CORNELIA, BRAD I., MILIN ANDA, MERCE IULIANA, VĂDUVA LOREDANA, PETROMAN I., 2018, Implementation of managerial measures that contribute to the growth of the livestock of hunting interest on the hunting funds, Lucrări Științifice Management Agricol, Seria I, Vol.20(1)
VAN DER MERWE P., SAAYMAN M., KRUGELL W., 2004, Factors That Determine the Price of Game. Koedoe, 47(2), pp.105-113
***Policy and Management Plan for Tourist Hunting. (1995). Dar es Salaam: Ministry of Tourism, Natural Resources and Environment
Refbacks
- There are currently no refbacks.
Copyright (c) 2021 Diana Tarpinian, Diana Marin, Cornelia Petroman
This work is licensed under a Creative Commons Attribution 4.0 International License.
LUCRĂRI ȘTIINȚIFICE MANAGEMENT AGRICOL
ISSN print 1453-1410
ISSN online 2069-2307
(former ISSN 1453-1410, E-ISSN 2069-2307)
PUBLISHER: AGROPRINT Timisoara, Romania
PAPER ACCESS: Full text articles available for free
FREQUENCY: Annual
PUBLICATION LANGUAGE: English
______________________________________________________________________________________________
Banat`s University of Agricultural Sciences and Veterinary Medicine “King Michael I of Romania” from Timisoara
Faculty of Management and Rural Tourism
300645, Timisoara, Calea Aradului 119, Romania
E-mail: tabitaadamov2003 [at] yahoo.com
Phone: +40-256-277439, Fax.: +40-256-277031